Turn on your favorite song and listen to it for a few minutes. What do you notice about it? Do you feel carried away on a journey through the ups and downs of the song? Ever wonder how songwriters do that?

Let’s take a step away from music now. Go to your favorite design and look at it. Is your eye pulled to particular areas on the page? Do you feel drawn more to one area or another? How is it accomplished? Perhaps through the use of arrows, curves, or other design elements.

This is flow. Ya’ve either got it or ya don’t! This is how we’re going to make a design really sing.
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The essential energy of a design is created through the spacing. Spacing is not only important for defining elements and setting them apart, but also for creating the overall tone and energy of a piece; unequal spacing catches the eye, and adds the general flare to a design. With this in mind, it is essential that even the most novice designer learn the importance behind placement in a design, and through practice, develop an understanding that placement cannot just simply happen, just like good design doesn’t simply happen. Through nature and experimentation, the novice can best learn to use the placement and division of a piece in order to convey a proper message, and understand how it is used in the media around them. Read more »

Gradients is perhaps part of what defines “web 2.0″, or rather, the current trends in web design as per the last few years. The problem that I’ve seen thus far is the abuse of gradients – while it’s fine to use them (I, after all, use gradients on my own site design), it’s not so fine to over use them, or to use them improperly.

Gradients can create a very visually appealing site which pulls the audience in – or they can be overly distracting and cliche’d. So let’s take a look at a few sites which use such gradients. Read more »

Today, I am trying something a bit different. I’ve put up a premade site under my portfolio; depending upon how much popularity this theme and the others I plan on posting receives, I will be considering creating a page dedicated to premade web templates.

Normally I charge $20/hour for a project; for a full project, this amounts to around $400+, though I’d say my average is around $500 depending on the amount of programming and changes requested. I allow clients to have an unlimited amount of requested changes, but at the same time, I do not work for free.

This theme in question is very flexible; its navigation can be requested to be placed anywhere (though I would suggest horizontally), and it can have contact information placed opposite of the logo. The image can be edited or left as-is, and because it is content rich, not only will it have a greater amount of SEO, it will also show flexibility for what one might wish to put in there; RSS feeds, social networking links, or even just more content about your company in general. Read more »

I rarely make my political beliefs public, as I feel that they are something which I hold close to my heart. Nevertheless, I am always willing to take on any project, no matter how controversial it may be – and that includes political or religious projects. My work with Forward Focus Media can only be described as one word: rewarding. Honestly, I have greatly enjoyed the month of work which I put into the site, and the month which I worked closely with the people behind the company.

That being said, I’m quite sure that they give their clients the same amount of brilliant treatment. If your political beliefs happen to fall under “libertarian” or “conservative” and you happen to be politically involved, this Alabama-based firm can certainly help you out – but how? Why not check out their site to find out!

Specifically, my work with this site was to customize a pre-built Wordpress template. The original design was very nice, I must admit, but I saw many ways in which it could be changed in order to better suit the site’s purpose. From coding an RSS puller in order to display their latest posts to editing a Twitter widget, the facelift to this design was actually pretty large; I may as well have written the theme myself from scratch. However, Forward Focus had already selected this template, and I noted that certain things could be thrown out altogether and that certain things could be redone. We started small, working on the graphics you see – the logo was provided, but I did create all of the graphics such as the Twitter and Facebook graphics (after all, graphics were how I was pulled into design in the first place).